Our Work

  • Research & insights
  • Brand strategy
  • Product strategy
  • Communication strategy
  • Identity system design
  • Iconography system
  • Copywriting
  • Creative direction
  • Packaging design
  • Product positioning
  • Product messaging

The Challenge

Deliver the simple but effective power of plant-based protein.

The founders of a plant-based protein company, both former professional athletes, were in need of a name, identity, packaging, website and creative to introduce this new brand to the world. Meet OWYN.


Only eat what you can read. Keeping it simple is keeping it healthy.

—Jeff Mroz, OWYN Co-Founder

“Hiring We Are Bill is the best decision we ever made.”

All rights reserved We Are Bill 2024.